Saskatoon

Saskatoon in virtual reality: online videos show off the Bridge City

People around the world are now able to get a taste of what it would be like to visit Saskatoon, thanks to a new tourism marketing tool.

Tourism Saskatoon launches 2 tours available online

Tourism Saskatoon shows off the Bridge City in two virtual-reality tours available online. (Tourism Saskatoon)

People around the world are now able to get a taste of what it would be like to visit Saskatoon, thanks to a new tourism marketing tool.

Tourism Saskatoon has launched two virtual reality tours. While goggles are needed for the full virtual-reality experience, the videos can be viewed in 360 online.

"So basically, this is to transport them to our city so they can actually see what it looks like," Candace Schierling, director of national conventions and event marketing, told CBC Radio's Saskatoon Morning.

Part of Schierling's job is to try and bring big conventions and events to the Bridge City. However, Schierling said not many people know what Saskatoon has to offer.

"They really don't know what to expect."

The virtual reality tours show off Wanuskewin and the South Saskatchewan River.

"So once you get to the river experience, you can hear the sounds — it feels like you're right on the South Saskatchewan River," Aviva Kohen, director of media, said.

Both women agree that virtual reality is the way the tourism industry is going.

Tourism Saskatoon hopes to add a winter video next, to show off some of what Saskatoon offers in other seasons.

ABOUT THE AUTHOR

Courtney Markewich joined CBC News in 2016 after working in radio for five years. She is based in Saskatoon. Born and raised in Saskatchewan, Markewich is passionate about sharing stories of the province's people. Her focus now is bringing these stories to social media on CBC Saskatchewan and CBC Saskatoon's platforms. Her work on The Pit was recognized by the RTDNA Canada National Awards for Excellence in Social Media in 2020. You can contact her at [email protected].

With files from CBC Radio's Saskatoon Morning