Brad Jacobs leads Canada to world men's curling bronze for its 4th straight medal

Canada's Brad Jacobs defeated China's Xiaoming Xu 11-2 on Sunday to win the bronze medal at the world men's curling championship in Moose Jaw, Sask.

Calgary skip routs China's Xiaoming Xu 11-2; Switzerland faces Scotland for gold

Canadian curlers Brad Jacobs Ben Hebert, Brett Gallant and Marc Kennedy celebrate after winning their bronze medal match against China at the world men’s championship at Mosaic Place in Moose Jaw, Saskatchewan on April 6, 2025.
Canada skip Brad Jacobs, left, was aggressive from the outset of Sunday's 11-2 drubbing of China in the bronze-medal match at the world men’s curling championship, using his first throw to make a nifty split that put the pressure on his opponents at Mosaic Place in Moose Jaw, Sask. (Todd Korol/Reuters)

Determined to go out on a high after falling in the semifinals, Canada lead Ben Hebert said his team had a simple plan for Sunday's bronze-medal game against China's Xiaoming Xu at the BKT World Men's Curling Championship.

"Curl good and run them out of the building," Hebert said. "Those guys can't keep up with us."

Mission accomplished.

The Calgary-based team of Hebert, skip Brad Jacobs, vice Marc Kennedy and second Brett Gallant opened with a three and pulled away with five points in the fourth end of an 11-2 win that was essentially over by the mid-game break.

Scotland's Bruce Mouat, who beat Canada a day earlier, was scheduled to play Switzerland's Yannick Schwaller for gold later Sunday at the Temple Gardens Centre.

Like hockey, Canadian curling can be tagged with a gold-or-bust feel even though the international competition is strong.

While disappointed to fall to the top-ranked Mouat for the second time this week, ending with a win was important for a host side that hopes to wear the Maple Leaf again at the 2026 Winter Games.

WATCH | Jacobs earns 2nd world championsip medal, beating China's Xu:

Canada claims bronze medal with win over China at world curling championships

1 day ago
Duration 2:51
Brad Jacobs and his Canadian rink crushed China 11-2 to take the bronze medal at the world curling championships in Moose Jaw, Sask.

"We wanted to come out of this thing strong, hold our heads high, get ourselves on the podium," said Jacobs. "Do it for ourselves and do it for the fans. We were able to do that today so I'm really proud of us."

Jacobs was aggressive from the start, using his first throw to make a nifty split that put the pressure on. Xu flashed his next stone and Jacobs made a draw for three.

"Once we get a three, I think we're at a 92 per cent chance of winning after that," said Canadian coach Paul Webster. "And then the boys just threw in the 90s all day."

Xu drew against four counters in the third end to pick up his first point. The rout was on in the fourth when China missed an in-off that allowed Jacobs to make a hit for five.

"You don't want to come away empty-handed at an event like this," Gallant said. "We played far too well for that."

With the blowout on, the Chinese players offered to concede after blanking the seventh end. On-ice officials interrupted the handshakes to insist the game reach its eight-end minimum.

The players quickly threw their stones to officially complete the proceedings, making for a less-than-dramatic finish.

"I want to practise getting on the podium in international events with this team," said Webster. "Bronze or not, we've got to win our last game of the week and we've got to get in the habit of doing that."

Canada threw at a 95-per cent clip in front of an announced crowd of 3,270. China was well back at 82 per cent.

WATCH | Jacobs falls to Scotland's Bruce Mouat in semifinals:

Canada's Jacobs falls to Scotland's Mouat, will play for bronze at men's curling worlds

2 days ago
Duration 2:01
Scotland's Bruce Mouat defeats Brad Jacobs and his Calgary-based rink 7-4 in their semifinal match at the world men's curling championship in Moose Jaw, Sask. Canada will face China for bronze while the Scots take on Switzerland for gold.

Ranked 23rd in the world, China edged Norway's Magnus Ramsfjell 8-7 in a qualification game Saturday before dropping a 7-3 decision to Switzerland.

The Norway win came with some controversy. Replays appeared to show China lead Zhichao Li's broom burned a rock - a curling term for making contact with the stone - before it hit the Norway rock in the first end.

Norway called a technical timeout to discuss the issue. Ramsfjell felt the stone was burned but agreed to let the rock remain on the sheet rather than have it removed.

Umpire involvement was minimal since the players decided to play on. A World Curling spokesman said the organization was "aware of the situation" and noted Norway did not make a complaint after deciding to continue play.

The incident sparked online discussion among elite curlers and those throughout the sport's community. Video replay is not used in curling.

Webster said the Canadian team was videotaping many of China's key shots just to be safe.

"We need our officials at world and Olympic levels to take more of a direct role in those situations," he said.

After the semifinal loss, Xu and coach Weidong Tan - who served as interpreter - said the Chinese team didn't feel the broom made contact with the rock.

Hebert said he wasn't thinking about the incident leading into the third-place game. But he didn't mince words after completing the rout, saying the Chinese foursome was "not a real team."

"I don't know how they beat the teams that they did this week here to finish where they did," he said. "But I sure would have liked to get them in the semi. We would have been playing at three o'clock today [in the final]. That's not a hard one.

"I [said] last night we were winning bronze. I should have had a few more beers last night, but whatever. It's all good."

Canada's last title at this event came in 2017 when Brad Gushue was victorious in Edmonton. Canada's Rachel Homan successfully defended her world women's title last month in South Korea.

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