Day 6

I'm Sorry: Justin Bieber's apologies

We mark the release of Justin Bieber's new comeback album - and hit single "Sorry" - with an audio tour of some of his most memorable apologies. Are we really to believe he regrets his bad behaviour? Will this rebranding be successful? A "belieber" and "non-belieber" weigh in.
Justin Bieber is pelted with eggs in a promotional video for his appearance on the Comedy Central Roast earlier this year. (Comedy Central/Twitter)

How much is an apology worth if it's coming from a former child pop star best-known for his bad-boy behaviour? We're marking the release this week of Justin Bieber's new comeback album - and hit single "Sorry" - by taking an audio tour of some of his most memorable apologies.

What do they reveal about the man behind the music? Are we really to believe he regrets his bad behaviour? And what does it take to transition from child star to 'legitimate' artist? We ask Toronto's David Berry, who writes for the National Post, and Geeta Dayal, a music journalist based out of San Francisco.

Bieber apologies for throwing up on stage (2012)
Bieber apologies, again, on The Ellen Show (2015)
Bieber puts music to his apology (2015)