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Craving a chocolate bar they don't sell anymore? Make it yourself!

Nobody made Rum and Butter anymore. So a Canadian entrepreneur decided to bring the chocolate bar back herself — both as a gift for her husband, and to sell!
A box of Rum & Butter bars on a store shelf.
Rum & Butter bars, complete with 70s-era graphic design, are now for sale in a 2020s-era Calgary grocery store. (Anis Heydari/CBC)

Have you ever really, truly wanted the taste of a discontinued treat? A food that's gone forever?

Crystal Westergard wanted to buy her husband's favourite old chocolate bar for him. The problem was nobody made the Rum and Butter candy bar anymore.

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So she took on the challenge to recreate it and got a hit product out of the challenge.

Senior producer Jennifer Keene talks to the team behind the new version of a 70s chocolate classic.


Listen to the segment above  — or download and subscribe to the Cost of Living podcast.